Japan Ministry of Education Teams Up With Kamen Rider Build to Promote Science

Kamen Rider Build: Be the One will debut in theaters on August 4, 2018. The series stars a genius physicist named Sento Kiryu, portrayed by Atsuhiro Inukai (犬飼貴丈). He transforms into the hero Kamen Rider Build with the catchphrase “Now, let’s start the experiment” as he confronts his enemies, one after the other.

The Ministry of Education, Culture, Sports, Science, and Technology in Japan has announced a tie-in with the upcoming film. The Ministry worked with Toei to create a promotional poster with the phrase “Believe in the power of Quantum, and you will also be a genius physicist (Super Hero)!” Quantum is a term used in physics.


The poster will be distrubuted in kindergardens, elementary schools, speciality schools, and museums. Through this tie-in, the Ministry hopes to make more children interested in Science and Technology, research, and development.

A tie-in website will be released on July 19, 2018. On the website will educational material, such as quantum beans and other Scientific contents.

 


 

Article Sources: MEXT

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